IoT – A Better Way

A Better Life

“Alexa, turn off the lights, start the fireplace, and play some smooth jazz” …wait my wife is out of town scratch that. “Alexa, queue the heavy metal, fire up the grill, and order me a 12 pack of natty light. It’s on.” And the next morning… “Alexa, order Advil, agua fría, and a masseuse. “

Let’s recap. You like heavy metal, outdoor grilling, and Natural Light beer. What can we do with this new-found information? Enhance your surfing experience, inform every vendor on the planet, and recommend a good doctor. Your life just got better.

A Better Process

IoT (Internet of Things) is all about a better life and that life includes your business, but how do you start thinking in terms of IoT applications? I heard a smart man once say, “start with the one piece of information that would do the most good. If I just knew X, I could solve Y”.

Let’s take the case of the smart toothbrush. Before the manufacturer created the smart part of the electronic toothbrush, they did not know how often British folks brushed their teeth. They were constantly guessing at how many brush ends they were going to need to manufacture. This left them always overstocked as British folks rarely brush their teeth.

Now with their new smart toothbrush they could apply Just-in-time (JIT) manufacturing principles as their smart toothbrush would automatically order a new brush when the current wore out. No more overstocked brushes that need to be stored somewhere. Plus, they can apply the latest brush technology in the manufacturing process. Their process just got better.

A Better Home

We like IoT because it allows the government cloud to gather information concerning our life and it then reacts accordingly. As humanoids, we waste more time keeping up with common domestic tasks and it drives us crazy! Let’s go ahead and get the below items off our plate.

  1. The car should know when the oil needs changing. It should schedule an appointment with the mechanic and add it to my calendar when I’m available.
  2. My HVAC system should alert me when my filter needs changed, order one, and provide installation instructions. Same goes for the refrigerator water filter.
  3. My sprinkler system should know when the yard needs water (or not) and act accordingly.
  4. Room temperatures, indoor/outdoor lighting, home security, and garage doors should all be automated and know what I want when I want it.

Time to get my couch potato on! My home just got better.

A Better Business

Now let’s take what we’ve learned and apply it to our business. Queue the Smart Office. It knows when you walk in, so it turns on the lights, adjusts the shading and temperature, alerts the team, logins into your computer, reads your calendar of events and to-do’s, and makes suggestions on how to gain work efficiencies.

Let’s play again. Say you’ve booked a client meeting and when you walk into the meeting room the phone bridge is dialed up, the projector is on with your presentation queued, there’s cold beers waters on ice, and the lighting and temperature are perfect.

Now I can focus on the things that matter, like our customer, and not waste time on the mundane. Your business just got better.

A Better Customer Experience (CX)

In business, we must find competitive advantages to distinguish ourselves in the market place. IoT is one avenue that can open a world of advantages your competition hasn’t even contemplated.

Priority one should be Customer Experience (CX) focused. There is no better way to keep current and get new customers. If your CX is better than the competitions you will instill loyalty (see Apple) and create market awareness (see Apple again). IoT can help provide the data that signals you to take action and provide your customer with a better experience.


We will talk security, compliance, laws, ethics, and the government on another occasion. Right now, you need to focus on Curly’s Law:

Curly: Do you know what the secret of life is?

Mitch: No, what is it?

Curly: This. [holds up one finger]

Mitch: Your finger?

Curly: One thing. Just one thing. You stick to that and the rest don’t mean shit.

Mitch: But, what is the “one thing?”

Curly: [smiles] That’s what you have to find out.

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